A standard Smart Hotel TV with Pro:Centric Smart
Enhance in-room experience and hotel brand image with the interactive smart solution, Pro:Centric SMART. The LT661H series includes SDK Tools, Pre-loaded Apps, and hospitality content management software, Pro:Centric SMART/Direct/V, which can be customised by users.

Pro:Centric SMART is optimised for customising hospitality services for hotel brands and guests through an IP & RF infrastructure. With its high picture quality, sophisticated design, and advanced connectivity functions, it upscales in-room entertainment and enhances convenience through high-end technology.

You can now express your hotel's unique identity with our customizable templates and pages. Pro:Centric provides you with a solution that be especially customized for your business.

Pro:Centric Direct is a hotel content management system that supports simple editing tools and provides various solutions such as 1-click service and IP network-based remote management. With this solution, users can easily edit the user interface, provide customized service, and efficiently manage all TVs.

From seamless interaction to consistent user experience, LG is going one step further to lead the commercial TV market by including voice recognition, allowing users to easily control LG TVs.

From channel selection to energy-saving features, you can control the TV settings in all the rooms from the center with Hotel Mode. Prevent misuse by customers, set volume limits, or reset to default settings for any TV. You are in control of it all.